23Dec/20

Ep 50: To Gift or Not to Gift…

December 23, 2020PodcastLynPB

At this time of year the question arises: to gift or not to gift. It comes down to personal choice – but I like to send clients – especially my long term clients – something to show my appreciation for them.

Some places to get gift giving ideas:

Morish Nuts

Edible Blooms

Koko Black Chocolate

Gift Baskets (Australia)

You might also like this episode: Gratitude

Stay safe and thanks for your support this year!

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05Dec/20

Ep 49: The Fraud of ‘Living the Dream’

December 5, 2020PodcastLynPB

It’s been nearly 14 years since The 4-Hour Work Week was published – yet the idea that virtual support should only cost you $5/hour persists.

If you’re all about saving money in your business then opting for cheap labour has its advantages – but also inherent disadvantages – and just because they’re ‘remote’ doesn’t make them Virtual Assistants.

Resources:

Jacobin – the Fraud and the 4-Hour Work Week – Meagan Day article

Forbes Article – Michael Schein

Podcasts:

Should Cost of Living Count?

Offshore Freelancers – What Clients Need to Know

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22Jun/20

Ep 48: Gratitude

June 22, 2020Podcasteofy, grateful, gratitude, small business, thankful, thanks, va, virtual assistant, virtual business, virtual support, women in businessLynPB

Gratitude is something we should all practice every day. Feeling appreciated is important to everyone.

But I’m amazed how little gratitude clients can show to VAs… and conversely, how little VAs can show for clients!

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06Mar/20

Ep 47: Audio Transcription

March 6, 2020Podcastaudio quality, audio transcription, digital transcription, Dragon, legal transcription, medical transcription, speech to text, transcription, voice to textLynPB

So… you want to be a transcriptionist because – well, you can type! Isn’t it the same thing? No … it most certainly isn’t! And clients – a typist is not the same thing as a transcriptionist!

In this episode I run through some of the basic skills you need to have if you want to be a transcriptionist, and give clients some tips on what to look for in a professional service provider, and what affects the cost of transcription.

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12Feb/20

Ep 46: 20 Things I’ve Learned in 20 Years – Pt 2

February 12, 2020Podcastbusiness success, small business, va, virtual assistantLynPB

On the 28^th February 2020 I will have been in practice as a virtual assistant for 20 years. In this 2-part podcast I’d like to share with you 20 things I have learned in that 20 years being in business as a VA!

In this episode I cover 11 through 20 of the 20 things I’ve learned after 20 years in business.

You’ll find other episodes referred to in this podcast in the Show Archive.

Did you miss part 1? Find it here.

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05Feb/20

Ep 45: 20 Things I’ve Learned in 20 Years – Pt 1

February 5, 2020Podcastbusiness success, small business, va, virtual assistantLynPB

This episode covers the first ten.

You’ll find other episodes referred to in this podcast in the Show Archive. I refer to Kathie Thomas’s excellent article in this episode and you can find it linked below:

Kathie Thomas – Not Everyone Can be a VA

Part 2 – where I share the second lot of ten things I’ve learned – will be available 28^th February!

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02Jul/19

Ep 44: Offshore Freelancers: Thoughts for Our Colleagues

July 2, 2019Podcastoffshore, outsource, outsourcing, virtual assistantLynPB

I assume that many of our offshore colleagues want to be a VA for the same reasons we all do: freedom to work when we like, be our own boss, autonomy, travel, childcare or elder care needs, disability.

Part 3 of our Offshore Freelancers series focuses on our offshore colleagues offering tips on things to consider – primary amongst them understanding what a VA actually is!

(Image: kiwiqa.com)

Reference Links:

History of the VA Industry

Ep 41: Offshore Freelancers – Part 1

Ep 42: Offshore Freelancers – Part 2

Professional Virtual Assistants – Philippines

Rochefel Rivera – YouTube

Should Cost of Living Count

Worth v Value

No, Not Everyone Can Be a VA – Kathie Thomas

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16Jun/19

Ep 43: Interview: STP and Super

June 16, 2019PodcastLynPB

Please note this show is for our Australian listeners only.

In this special episode we interview Pauline Pickering, director of Globe Accounting and small business accounting specialist on the new Australian Single Touch Payroll system, and the superannuation guarantee, and discuss any issues there may be for VAs.

The Single Touch Payroll system (STP) may affect some VAs who pay themselves a wage or who have family members assisting them from time to time they are paying. And did you know if you are a sole operator structure you can’t pay yourself a wage? Instead you’ll take drawings.

A recent VA blog post raised the issue that VAs are eligible for superannuation so we discuss this with Pauline and whether this allegation is actually accurate or the information shared is oversimplifying things. Note, if you operate as a company, trust or partnership structure the superannuation guarantee legislation does not apply to you.

(As this episode is an interview recording the audio quality is slightly different to previous shows.)

Reference Links:

Globe Accounting Pty Ltd

Globe Accounting Facebook

ATO – Single Touch Payroll

ATO – Contractor example for employers

ATO – Superannuation entitlements for contractors

ATO – Employee or Contractor Table

ATO – Contractor v Employee Decision Tool

ATO – Superannuation Eligibility Decision Tool

STP Solutions Vendors:

Xero

Easy Payslip (free trial)

Lightning Payroll (free trial)

Reckon (3 variations)

CloudPayroll MICRO (free trial)

ePayroll Micro (free trial)

GovReports (free trial)

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10Jun/19

Ep 42: Offshore Freelancers: What Clients Need to Know

June 10, 2019Podcastfreelancer, offshore, offshoring, virtual assistantLynPB

We continue our offshore freelancer series with this episode focused on helping clients understand the differences between local and offshore support, and highlight some of the things you might not have thought about when choosing the offshore option – including a breakdown of a real life example of one outsourcing company’s costs.

(Please note: This podcast refers to the Trans-Pacific Partnership Agreement – this agreement is now defunct after the US withdrew, and was replaced by the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) of which China is not a member.)

(Image: kiwiqa.com)

Reference Links:

History of the VA Industry

Outsourcing Company Ad

Outsourcing Company Costs

Episode 41: Offshore Freelancers

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27May/19

Ep 41: Offshore Freelancers – Why you needn’t worry!

May 27, 2019PodcastLynPB

Offshore freelancers aren’t new – and they aren’t going anywhere.

There is still some fear locally surrounding offshore “VAs”. If you buy into that fear, you will always view freelancers from emerging economies as a threat to you and your business.

Nothing could be further from the truth!

(Image: kiwiqa.com)

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22Feb/19

Ep 40: Changes

February 22, 2019PodcastLynPB

Something all business owners need to face from time to time is change.

As Greek philosopher Heraclitus said: “The only constant in life is change”.

How you respond to those changes will determine your success – or failure – in business.

Shows referenced:

Business Peaks and Troughs

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08Feb/19

Ep 39: Should Cost of Living Count?

February 8, 2019PodcastLynPB

We hear it a lot when there are discussions around VA rates. That your cost of living should factor in … but how much of a role should it really play?

References:

Starting a Business in Vanuatu

Other shows about rates:

What Do I Charge

Let’s Talk About Rates

Worth v Value

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28Jan/19

Ep 38: Worth v Value

January 28, 2019PodcastLynPB

As globalisation makes it easier for clients to connect with service providers outside their home countries, today’s VA really needs to work smarter to attract those clients, and taking a look at their perceived “worth” and then focusing on client needs is a good place to start. Provide value and your worth will increase.

Referenced shows:

Let’s Talk About Rates

VA Trainers – Do Your Homework

What Do I Charge?

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08Nov/18

Ep 37: Let’s Talk About Rates Baby

November 8, 2018Podcastcharging, pricing, rates, va, virtualLynPB

There are always lots of discussions around rates in the VA industry. How to charge. What to charge. Charging enough. Not enough.

In this podcast I cover some recent discussions around rates, things to think about when setting your rate, and whether your experience in an office and your location need to be taken into account.

I also mention Nina Feldman’s handy pricing worksheet during the show, which you can find here:

Pricing Worksheet

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26Sep/18

Ep 36: VA Training – Do Your Homework

September 26, 2018Podcastcertification, conventions, online training, trainers, training, virtual assistantLynPB

Previously I’ve said that I didn’t think it was necessary for VAs to have training – however with the evolution of the VA industry and so many new VAs coming from little to no experience in an office or admin environment, and others straight from school, getting training in running a business, or a specialist niche area, is probably advisable for some. However, not all trainers are alike. You have to do your homework and ensure you’re getting what you pay for! Do your research and ensure your trainer knows what they’re talking about! Check their background and credentials before you part with your money.

Remember: the VA industry is unregulated and there is no over-arching regulating/certifying body … therefore NO training can be “certified”. Getting a certificate at the end of a training isn’t the same as that training being certified. The articles I mention in the podcast are linked below:

Kathie Thomas: VA Certified – or Certificate?
Susan Mershon: VA Certification – Why You Don’t Need one

I also include reference to what I consider legitimate, valuable trainers and organisations. I’ve included links to those below:

Sharon Williams – Online International VA Convention
Craig Cannings – Freelance University
Kathie Thomas – VA Trainer
Tracey D’Aviero – CAVA and GAVA
Tawnya Sutherland – VANetworking
Rosie Shilo – Virtual Business Start Up Course
Ingrid Bayer – The VA Institute
Sharon Broughton – VA Graduate School
Susan Mershon – The Techie Mentor

For specialist Author and Speaker Assistant training visit here.

This should be plenty to get you on the road to a successful VA practice!

History of the VA Industry infographic – find it here.

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22Sep/18

Ep 35: The Evolution of the VA Industry

September 22, 2018Podcastcontracting, offshoring, outsourcing, virtual assistantLynPB

The VA industry has been going since the early 1980s! Since I began my VA journey back in 2000, the industry has certainly evolved and changed significantly. Back then we had a fledgling industry forged primarily by women who had come from years working in administration, secretarial, PA or EA roles, whereas now there are many types of VA. This means that clients need to be clear on what they’re looking for to ensure they partner with the right VA.

I mention Julie Hoflin’s (Your Versatile VA in British Columbia) infographic in the podcast which highlights the difference between what she terms Offshoring (‘the tasker’), Outsourcing (‘the side hustle’) and Contracting (‘the professional’). You can find it here.

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18Jun/18

Most people don't get started because of fear

Ep 34: How I Got Started

June 18, 2018PodcastLynPB

Recently a question was asked on a group I belong to, “What’s your reason for not starting your business?” The primary reason for most people not getting started was fear: of failure; not being successful; not being good enough.

Here I share how I started my business back in February 2000 in the hope it will help others get the courage they need. Back then, VAs really were a completely novel concept here (especially in Queensland) (and not confused with offshore call centres), when we didn’t have 99% of the apps and technologies available today, and when we were operating on dial up internet. {gasp!}

Resources:

Some of the organisations I mention in the podcast no longer exist. Here’s one to consider joining:

VA Directory (A Claytons Secretary) – including VA Trainer

VA Classroom – if you’re after specific training

Podcast: Five Tips for Starting Your VA Practice

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14Jun/18

Ep 33: The Myth of Work-Life Balance

June 14, 2018PodcastLynPB

The Courier Mail ran an article about an NBN commissioned study highlighting that many small business owners who had begun their business in the hope of achieving work/life balance were no longer living the dream. The nationwide study of 700 business owners with fewer than 100 employees shows they want to work half the hours they are. This desire for work/life balance is behind many start-ups – but I think we should be aiming for work/life integration – especially those who are home-based self-employed.

Resources:

National Museum of Australia – Defining Moments in Australian History – The 8 Hour Day

The Courtier Mail – Small Business Owners Lament the Loss of Work Life Balance

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31May/18

How do clients find you if you don't market yourself

Ep 32: You Are Your Best Marketer

May 31, 2018Podcastgetting clients, marketing, service business, small businessLynPB

Do you rely on family and friends to help market your business? Do you feel ‘miffed’ if they overlook you? I think we all go through that – especially start ups – but no one knows your business like you and no one can market you like YOU!

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02Apr/18

Ep 31: Good Quality Clients Who Pay Your Rate

April 2, 2018Podcastclients, quality, ratesLynPB

A listener asked for a show covering how to attract good quality clients who are willing to pay your rate, and won’t try and bargain you down. This is probably the second most asked question by VAs in particular – after “How much do I charge?” In this show I share some tips from my own experiences, as well as some from industry legends Sharon Williams and Kathie Thomas.

If you have your own tips to share, please do so in the comments!

Links:

OIVAC – http://www.oivac.com

The 24 Hour Secretary – http://www.the24hoursecretary.com

Alliance for Virtual Business – http://www.allianceforvirtualbiz.com

VA Directory – http://www.vadirectory.net

Elizabeth Mary Hancock – https://www.elizabethmaryhancock.com

Other Episodes referred to:

Ep 5 – Getting Clients

Ep 15 – What do I charge?

Ep 19 – Client Purchasing Decisions

(Image: Getty Images)

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07Mar/17

Ep 30: Brand Damage Online

March 7, 2017Podcastbrand, Facebook, onlineLynPB

We have discussed damage to your online reputation in other podcasts, but in this show I give you a real life example of one online retailer whose post on her Facebook business page resulted in some potentially serious damage to her brand.

References:

Women’s March:

https://www.womensmarch.com/mission

https://en.wikipedia.org/wiki/2017_Women’s_March

Previous Podcast:

Ep 23 – Are you killing your online reputation

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30Sep/16

Ep 29: More on Continuing Education

September 30, 2016PodcastAVAC, education, oivac, small businessLynPB

This is a short follow up podcast on continuing education. It’s so important as a VA to keep up to date with latest trends in tech so you can help your clients and keep ahead of the game.

Conferences to consider:

OIVAC

Australian VA Conference

(Image Credit: Jeshu John)

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13Sep/16

Ep 28: Peaks and Troughs in Business

September 13, 2016Podcastbusiness, failure, profit, small business, successLynPB

If you’re going to go into business, you need to understand that there will be peaks and troughs. Business ebbs and flows. So what do you do to help you through those low points?

Some useful network links:

Australian Virtual Assistants Association

VA Directory

Alliance for Virtual Business

International VA Association

(Image Credit: Jeshu John)

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01Feb/16

Ep27: Can They Do That??

February 1, 2016Podcastcontracting, employment law, minimum wage, offshoring, outsourcingLynPB

There have been some discussions on various forums for VAs about cheap labour providers offering services for $5 per hour or less and usually these relate to offshore providers. But it seems there is now a new breed of contractor offering services for this price right here in Australia. This raised the question “Can they do that??”

Related to this topic:

You might also like Episode 15: What Do I Charge?

Resources:

I refer to the ATO’s employer -v- contractor tool. The link is here:

https://www.ato.gov.au/Calculators-and-tools/Employee-or-contractor/

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11Jul/14

Ep 26: Your Digital Legacy

July 11, 2014Podcastdigital legacy, digital soul, risk management, succession planningLynPB

It’s not something we like to think about but as the saying goes “None of us are getting out of this alive”. But when we do shuffle off this mortal coil, what happens to the digital footprint we leave behind in social media spaces, blogs and websites?

You can find some more great articles on this topic at New Scientist.

For an online memorial off Facebook check out Heaven Address.

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27Jun/14

Ep 25: Do you Brand Your Car?

June 27, 2014Podcastadvertising, branding, reputationLynPB

Following on from our podcasts about your online reputation – what about your reputation in real life? If you brand your car or your clothing with your business name or logo your behaviour and that of your staff is always on display. Are you giving the best impression?

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25Apr/14

Ep20: Admin Work Unskilled?

April 25, 2014Podcastadministration, clerical, skilled labour, unskilledLynPB

I heard a client once refer to administration or clerical work as “unskilled”. Is it? Is that what the general public think? What do you think? Share your comments below!

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11Apr/14

Ep19: Client Purchasing Decisions

April 11, 2014Podcastjob leads, winning jobsLynPB

We can’t win every job – but just because you miss out on signing a client who goes to a competitor doesn’t mean you lacked the skills necessary to do the job. In a lot of instances it can have nothing to do with you at all!

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31Mar/14

Ep18: Missed Opportunities

March 31, 2014Podcastengagement, marketing, networkingLynPB

The release of the film Saving Mr Banks saw a golden opportunity for market engagement missed by a local small business. How many opportunities will you miss out on this year because you’re focused on making money over engagement?

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23Mar/14

Ep17: AVAC 2014: 15 Key Takeaways

March 23, 2014PodcastAVAC, educationLynPB

On 14 and 15 March 2014, Australian Virtual Assistants gathered for the Australian VA Conference at the Brisbane Convention and Exhibition Centre. I thought I’d share the 15 key takeaways for me from the conference!

My number 1 takeaway probably gives away my age and stage of life really! LOL!

What were your takeaways? Add them to the comments below!

(My first podcast using Audacity …. I may have a bit more learning to do!)

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05May/12

Ep16: Knowing When to Leave

May 5, 2012Podcastcancelling contract, relationships, sacking clients, va, virtual assistantLynPB

Sometimes VA/Client relationships don’t work out. You need to know when things are heading south and that it’s okay to leave.

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15Dec/11

Ep15: What Do I Charge?

December 15, 2011Podcastcharging, fees, setting rates, va, virtual assistantLynPB

One of the biggest issues facing new VAs – and even an issue that comes up from time to time for existing VAs and anyone in business – is what do I charge? New VAs usually start out by doing a bit of market research, checking out what other VAs are charging and then go from there. But there are a few key things to bear in mind that will impact on the rate you charge.

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03Dec/11

Ep14: A Question of Ethics

December 3, 2011Podcastbusiness ethics, ethics, small businessLynPB

I just turned down a great job offer … what would you do?

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11Nov/11

Ep13: Carbon Tax – Australia

November 11, 2011Podcastcarbon taxLynPB

Australia now has carbon tax legislation with a carbon price double that of the rest of the world. This episode doesn’t discuss the pros and cons, but does encourage small business to use its voice.

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17Jul/11

Ep12: Today’s VA Magazine

July 17, 2011Podcasttodays va magazine, va, virtual assistantLynPB

On this show I talk to Renee Chapman from the Admin Chick who, on 12 July 2011, launched an Australian-first: Today’s VA magazine! Renee is an inspiration to all newbie VAs – having only been in business for a year she saw a need and filled it! Today’s VA is the quarterly magazine for the Australian VA Industry, and at just $5.50 per edition it’s great value.

Visit: http://www.theadminchick.com.au and follow the links to subscribe.

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29Apr/11

Ep11: Multi-VA Practices

April 29, 2011Podcastagency, multi va practice, teams, va, virtual assistant, working in teamsLynPB

Lots of virtual assistants are starting up team pages on their sites where they show the members of their “virtual team”. This is often referred to as the Multi-VA Practice. But could these VAs be opening themselves up to tax and oncost problems down the track? And what about the members of these ‘teams’? Turns out … potentially.

Tools referred to in the podcast:

The ATO’s Employee/Contractor Decision Tool

The ATO’s Superannuation Guarantee Eligibility Tool

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14Apr/11

Ep10: Q&A With Ken Phillips

April 14, 2011Podcastica, independent contractor, psi, sham contracting, taxLynPB

The 80/20 rule continues to be a source of concern for many VAs and sole traders. Following podcast #9 I had a Q&A session with Ken Phillips of Independent Contractors Australia to help clarify further what the current rules are as they apply to solopreneurs. Don’t forget to catch Ken’s presentation at OIVAC on Friday May 20 8.45am Australian Eastern Time when he’ll be talking about Contractors versus Employees. If you miss the presentation you can still register and you’ll be provided with a copy of the recording.

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30Mar/11

Ep9: Sham Contracting

March 30, 2011Podcastato, personal services income, psi, sham contract, sham contractingLynPB

The current Australian Government is conducting an enquiry at the moment into sham contracting – but what is it? This episode looks at what sham contracting actually is, discusses how it relates to virtual assistants and solopreneurs and also looks at PSI legislation and the often misunderstood 80/20 rule.

Links referred to in the podcast:

http://www.fairwork.gov.au

http://www.contractworld.com.au

http://www.ato.gov.au

http://www.business.gov.au

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04Oct/10

Ep8: Business Tax Changes

October 4, 2010Podcastbusiness, small business, tax, tax changesLynPB

Over the past few months I’ve been blogging about some pretty scary proposed tax changes for small business – and independent contractors in particular. Should you care? In this show I discuss what the changes are, what’s been going on behind the scenes that you may not have known about, and what you can do as a small business owner to have your views on the issue heard – before the proposed changes move into legislation and you miss the chance to have your views heard.

Resources and Links referred to in the show:

Australian Financial Review Smart Company

ICA Summary

ICA boilerplate letter

Parliament of Australia Whos Who

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03Sep/10

Ep7: Saying No to Clients

September 3, 2010Podcastclients, declining work, saying noLynPB

Something many business owners struggle with is saying no to clients. They are worried they might be perceived as unprofessional, unhelpful, or run the risk of actually losing clients if they say no. In the final part of our 4-part series I look at the importance of setting boundaries in your business – and for yourself – and why saying no is something we all, as business owners, need to do from time to time. And that’s okay!

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20Aug/10

Ep6: Keeping Clients

August 20, 2010Podcastclients, marketing, service, small businessLynPB

In the third part of our 4-part series I give you some ideas on how to keep clients. The majority of my clients have been with me since shortly after I began my practice in February 2000. I share my tips on what Iâ??ve learned about how to keep clients coming back. It’s not as hard as you think!

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06Aug/10

Ep5: Getting Clients

August 6, 2010Podcastgetting clients, small businessLynPB

In the second of our 4-part series we look at how you can get clients – one of the hardest things for any business owner to do! We’ll talk about where you can find them – both on and offline.

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24Jul/10

Ep4: 5 Tips for Starting Your VA Practice

July 24, 2010Podcastgetting started, start up, va, virtual assistantLynPB

One of the most frequent questions I’m asked by newbie VAs is how to get started. In this first part of a 4-part series I’ll share my top 5 tips to start your VA practice.

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23Jun/10

Ep3: Doing Business the Feminine Way

June 23, 2010PodcastLynPB

Are you a woman in biz? Why is it that we’re expected to run our businesses like men? Is it possible to retain your goddess femininity and still be a businesswoman? Join us Thursday 24 June at 11am Aust EST when our guest Marina J shares her secrets for running your business the feminine way! And how doing so just might get you the success you want and a stream of clients to your door. Interactive Q&A in our online room – http://bit.ly/6qRkky Free event but seats are limited so mark your diary. And please be sure to register for the event ahead of time here: http://bit.ly/bdWmVU If you have questions you want to pose but can’t be in the live Q&A please go to our Show Comments page and post your questions there: http://bit.ly/9D787s AUST: Thu 24 June 11am Eastern US EST: Wed 23 Jun 9pm US Pacific: Wed 23 Jun 6pm

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16May/10

Ep2: VA Coaching Club and OIVAC

May 16, 2010Podcasteducation, oivac, trainingLynPB

We welcome Kathie Thomas of www.vacoachingclub.com and Sharon Williams of www.oiavc.com who share there thoughts on continuing education and some great resources for online learning. (Continuation from Episode 1)

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06May/10

Ep1: Importance of Continuing Education

May 6, 2010Podcasteducation, trainingLynPB

Education and training is so important for small business owners and sole operators – yet it’s one aspect that many business owners let go. But it’s also one area they shouldn’t overlook.

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